| Media
Trips
On behalf of a variety
of clients, NTA has conducted numerous press trips, domestic
and foreign, all designed to expose food journalists to
hot culinary and industry trends, food products, restaurants
and chefs. These include:
Las Vegas, Nevada –
April 2000, for the National Chicken Council
Miami, Florida –
April 2002, for the National Chicken Council
Washington, D.C.
– May 2004, for the National Chicken Council
Philadelphia, PA –
April 2006, for the National Chicken Council
Charleston, SC –
February 2003 for Restaurant Business Magazine
Other media trips designed and produced
by Nancy Piho:
Berlin –
September 1998, for Lichtwer Pharma
Chicago, IL
– June 1995, for the
National Confectioners Association
Paris –
July 1997, for Le Cordon Bleu
St. Lucia – June
1996, for the Chocolate Manufacturers Association
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Media
Luncheons
NTA has designed and
produced numerous media luncheons, primarily in New York,
to introduce magazine and other food journalists to new
food products, chefs and other culinary trends. These include:
Chicken Convenience Products
– National Chicken Council
– November 2002
Exercise and Weight Loss
– The Sugar Association –
February 2000
Cooking with Beer/ Pairing Beer
with Food – National
Beer Wholesalers Association – June 2002 and June
2007
Press
Conferences
In September 2000, NTA produced
a Washington, D.C. press conference for the American Diabetes
Association, featuring singer Gladys Knight. The press conference
announced and honored ten Americans who are living with
and have overcome diabetes.
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